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NCCU School of Business Students
NCCU School of Business Students

The Marketing concentration is devoted to an intensive coverage of those activities related to the delivery of goods and services from the producing organization to the end user. The Marketing concentration represents an ideal preparation for professional positions in selling, purchasing, procurement, promotion, and physical distribution. Opportunities for careers in marketing include commercial banks, non-profit institutions, and retailing organizations.

The Bachelor of Business Administration (B.B.A.)degree with a concentration in Marketing requires the satisfactory completion of the specified curriculum.


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